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Letering, calligraphy, font freehand writing

Letering, calligraphy, font freehand writing

The cost of the layout design, concept, sketch in St. Petersburg and Moscow. Creating a project in St. Petersburg.

price: from 10 000p. time: from 2 days

Type Design | Creating a logo and corporate identity | Polygraphy

3d lettering

3d lettering

3d font handwritting

3d font handwritting

3d font pasta

3d font pasta

surround the font

Volume font

Acid Children's font

Acid Children's font

Letering

The art of calligraphy originated with the script, Being an ornament printed books. Modern writing for the most part passed on electronic devices, which also have pre-installed fonts, developed by talented programmers and designers. A beautiful and convenient font will not only save space on the sheet, but will also interest the reader., "animate" the product and make it different from others.

A font is a set of characters with a certain specificity of writing each letter.. Distinguish font from handwriting, if handwriting is the manner of writing, then the font is an established template with a clear structure for each letter.

Letering is a unique display of the word, its hand sketching using one or more modified fonts.

How lettering and fonts are created?

calligraphy

Working on the development of a typeface or lettering is always a difficult and responsible job., associated with extreme concentration and creativity. The designer should not just change the angle and shape of the roundness of each character, and create a unique composition, concise and finished font.

It is very important during work to observe the general concept of writing letters., not to break the unity leteringa or specific text.

The history of development

font freehand writing

The first characters have appeared in ancient Egypt and Mesopotamia, Egyptian hieroglyphs and to this day are a role model, as the transfer is not just text, and a graphical display of events. With the advent of printing machines, and later computer, the level of development of calligraphy reached a new level, fonts have become standardized, and their development come from the most imaginative and creative people of the world.

Apple founder Steve Jobs, creating your own operating system, paid special attention to fonts, counting, that the text should not just be readable, rather attractive, therefore, in his product was conducted freehand font design.

Lettering has become very popular in the Graffiti subculture., in particular the American type, later this tool was adopted by marketers for sketching words and phrases in the public press.

Why lettering is an effective design tool

Letering Ratata

Modern calligraphy is a powerful marketing tool, used in all forms of visual advertising: everything, the buyer reads the label - it is primarily the font, everything, what he sees on the shelf - it symbols. It is important to catch the buyer at a glance, this particular function is performed leteringi!

Besides, Fonts simplify the perception of information, squeeze it, make it more concise, nice font - it is always convenient, that's why our designers are very meticulously relate to the choice of the font on the label to the product description on the website.

Efficiency of use leteringa and calligraphy

calligraphy Ratatouille

Refined and elegant letter - it is not only good manners, but also attractive advertising: vchityvayas to text, the buyer should be a pleasant aftertaste of what he saw their font. Also letering itself is a great decoration.

Development of a unique font and leteringa

Letering, calligraphy, font freehand writing

Advertising agency "Insight" offers its customers to develop unique fonts and leteringa for jewelry production. Contact - our designers to breathe life into the traditional text and help to "animate" the product, selecting it among the nearest competitor! that order the development of handwriting font, unique and original, leave your request at the site or call. We will do everything, make your product stand out from the rest!

Letering, calligraphy, font writing by hand Ratata Letering, calligraphy, font freehand writingRatata font
Letering, calligraphy, napisanie font of Ruki Ratata rattan